Toffees Launch New Kit To Record Sales | Everton News Daily

Toffees Launch New Kit To Record Sales | Everton News Daily

Everton’s new hummel home kit for the 2020/21 season has officially become the fastest-selling shirt in the Club’s history on the first full day of pre-order sales.

The classic royal blue jersey, which features hummel’s iconic chevrons across the shoulders and sleeves as well as the branding of new main partner Cazoo for the first time, was revealed at 8am (BST) on Friday 3 July to wide acclaim.

The remarkable response generated record global online pre-order sales for kits and also ensured a record day of sales for the club's online store evertondirect.com

According to the Club’s Official Retail Partner Fanatics, just four hours after pre-orders of the Club’s new home kit began, sales had surpassed the full opening day figures for each season over the past decade.